FOR IMMEDIATE RELEASE
NORTHSTAR MOTORSPORTS announces a strategic partnership with LAPS Incorporated. LAPS is the premier track lapping club in the Midwest.
LAKE BARRINGTON, IL, February 8, 2007 – Northstar Motorsports, the countries premier auto racing safety equipment company, has formed a strategic partnership with LAPS Incorporated. LAPS is the premier track lapping club in the Midwest. They offer the opportunity to drive on the Autobahn Country Club’s full 3.56 mile track configuration on 10 Mondays from April thru October. LAPS features friendly people, plenty of track time and convenience. The Autobahn facility is 55 minutes from downtown Chicago and participants have the ability to drive all day and yet return home to their families that evening.
LAPS inaugural year was 2006. During the 10 track days last year the membership evolved into an exclusive track club with an emphasis on socialization. The LAPS dates for 2007 are as follows:
- April 16th
- May 7th
- June 18th
- July 16th
- July 30th
- August 13th
- September 10th
- September 24th
- October 15th
As a result of this partnership, Northstar Motorsports has become the Official Safety Equipment Supplier for LAPS. Even though many LAPS members are already customers of Northstar, this partnership should result in significantly more business from the LAPS membership.
Northstar will have a presence at each of the track days during 2007 to provide track side support and general information regarding the equipment that Northstar provides. Additionally, Northstar is developing several award programs for LAPS members who participate in these 10 events without incurring any damage to their vehicle.
Northstar’s president and owner, John Ruther said “ We are very excited to have formed this strategic partnership with LAPS Incorporated which should result in more of LAPS members becoming Northstar’s customers and vice versa. Shawn Young, President of LAPS Incorporated has the same philosophy about track driving as we do at Northstar “Safety is the primary objective of each track day, then comes becoming a better driver and having a great time socializing with other members.” For more information about a LAPS membership check out their website at www.lapsincorporated.com. LAPS has an online public forum dedicated to the enthusiast with a passion for auto-sports and performance driving.
Due to the inherent dangers of the sport, we believe only the highest quality products should be used when racing. At Northstar, we are racers, and if we wouldn’t use the product we won’t sell it. Northstar is a distributor of Alpinestars, Arai, Bell, Brey-Krause, Corbeau, Diadora, HANS, Oakley, OMP, Pagid, Piloti, Recaro, RedLine, Sabelt, Schroth, Sparco, and many others.
For additional information regarding Northstar Motorsports and our products, please visit our website: www.northstarmotorsports.com
Press Release Links
Northstar Motorsports announces the addition of Endless Racing Brake Pads to its product line.
(4 March 2019)
Northstar Motorsports is proud to announce the addition of Sabelt to our racing safety equipment product lines.
(22 February 2019)
NORTHSTAR MOTORSPORTS announces the addition of G-Force Racing Gear safety equipment including harnesses, driving suits, shoes and gloves; Racetech seats; and Shock Doctor racing gear storage and drying systems to its product line.
(9 January 2008)
NORTHSTAR MOTORSPORTS announces a strategic partnership with LAPS Inc.
(8 February 2007)
NORTHSTAR MOTORSPORTS announces the addition of Sabelt safety equipment
(28 July 2005)
NORTHSTAR MOTORSPORTS announces the addition of Arai Helmets and Piloti Driving Shoes
(24 October 2004)
NORTHSTAR MOTORSPORTS announces the addition of HANS, AlpineStars and Oakley products
(13 October 2004)